25 Cognitive Biases - Bias 9 Reciprocation Tendency

In reciprocation tendency, we tend to want to return the favor when someone helps us, which can be a good thing at times, but it can also lead to poor decisions if you reciprocate business deals based on these minor favors.

2 thoughts on “Bias 9 – Reciprocation Tendency

Leave a Reply

Your email address will not be published. Required fields are marked *